
Drive (Nicolas Winding Refn, 2011) must be the filmic equivalent of a cigarette and small talk with a Dalston hipster. Everything looks bloody great, don’t get me wrong, until you start talking, and quickly begin to realise that this is going to be about as deep as a puddle. Based on a novel by James Sallis, Drive tells the story of an unnamed mechanic and stunt driver for films (Ryan Gosling), who becomes embroiled in the seedy LA underworld of speed racing and gangster crime, while also falling for his married neighbour, a young single mother whose husband’s in prison (Carey Mulligan).
For all the soaring LA skylines and Friday night sex music, the film remains an attractive disappointment. What would make a cracking music video, just doesn’t have the depth of human interest or emotion to be sustained over two hours.
Ryan Gosling has all the charisma of a bowl of porridge, and his dialogue’s about as lumpy. Irene (Carey Mulligan) is utterly cute and charming, but entirely miscast as a lonely single mother. For a start, her creamy, dimpled, Hollywood complexion and calm exterior belie apparent years of single mothering in a rough part of LA. Her chemistry with Gosling is zilch, though at least this is more than what fizzles between her and her gangster husband (which can only be succinctly graded as double zilch). Apparently, Driver and Irene’s relationship is platonic and romantic, and this is the point. I’m sceptical. At the very least, I can believe why she would fall for Gosling, and the gentle way he looks after her child; you can practically hear her ovaries pinging away as she watches Gosling and son together in front of the TV, though if you listen more carefully, they’re probably those of the audience behind you. Am I being unkind? Probably.
Drive, like many mainstream ‘alternative’ or ‘artsy’ films at the moment, is just too aware of itself to provide anything other than feather light escapism. I know this is why most people, myself included, go to the cinema, but sometimes escapism can be so light as to poof away into nothingness. I was so looking forward to the film, after rave reviews from good friends and film critics, but Drive left me bone cold and bored. It also reminded me of (500) Days of Summer (Marc Webb, 2009), although it’s not that bad, little is. In a similar way, (500) Days used trendy actors, obviously targetable indie music, artsy angles and “Super 8” style shots that are to independent film-making what the Hipstomatic app is to photography. Combine all this with lazy dialogue and little to no character development, often dropped altogether in favour of a flavour-of-the-month indie track, and you have yourselves an artsy box office hit, my friends.
With its visually stunning LA pulp noir backdrop and incredible soundtrack, Drive is much better, though, in my mind, no more genuine, than 500 Days. At least it shows off its influences more subtly (though just how subtly it does this is debatable). Man-of-the-moment Ryan Gosling cruising around LA in his white scorpion bomber jacket is reminiscent of Nicolas Cage in David Lynch’s Wild At Heart, and the trashy landscapes could be straight out of a Tarantino, or True Romance, all minus the black humour and surrealism. This hark back to ‘80s trashy chic, exemplified by the slashed pink typeface in the film, and Gosling and Hendricks’ costumes, is so culturally trendy it seems like its lost its edge. With Carey Mulligan and Christina Hendricks, Refn has also scored a tick on the artsy Hollywood checklist, although Hendrick’s ten minute cameo is so minor as to be practically meaningless (what’s that, Peter Bradshaw, she steals the show? She’s barely in it – all simpering chavvy sex appeal until she gets walloped over the head by allegedly tender Gosling before having her brains blown off by a loaded gun). And don’t even start me on Drive’s lazy chauvinism.
Look. Films don’t have to be realistic, they don’t have to have dialogue, they can even just look good. But for me to buy into their world, I have to care, and for me to care, I have to believe that there is something genuine about it. And the problem with ‘hipster cinema’, for want of a better label for these types of films, is that it is so stylistically aware and postmodern that it ends up coming across as fake, shallow and void of human interest. I define ‘hipster cinema’ as cinema that isn’t genuine; cinema that’s cool for the sake of it, knowingly cult, and utterly aware of itself.
Ryan Gosling’s scorpion bomber jacket seems to exemplify this style of hipster cinema: it is the cult symbolic object that is also immediately purchaseable and attainable. It both harks back to past cultural references and ’80s cultural retromania, but also looks towards the future as a trendy fetishisable commodity. Rumours that the scorpion bomber jacket is soon to be released in Urban Outfitters are proliferating the blogosphere, and a quick look through American Apparel confirms that this 80s trash trend is very much in vogue. “Since Drive hit the cinemas, Gosling’s James Dean-inspired look is noticeably influencing shoppers,” says Lee Douros, menswear buying manager for my-wardrobe.com. “We have seen a rise in the sales of Levi’s black 501 jeans and leather bombers from the likes of Acne, D&G and Swedish brand Jofama.” I mean even the launch party for Drive was sponsored by Doc Martens, with a pre-party music video starring Agnes Dean in Docs – that has to be the ultimate symbol of hipster cinema if nothing else is!

Drive is one of the latest in a long line of stylistically aware ‘cult’ films, from the trendy Gallic combination of Marxist philosophy and 60s colour blocking in the Nouvelle Vague, to Jim Jarmusch’s rock ‘n’ roll styled rockabilly films. But what sets these films apart from Drive and 500 Days, is that I don’t feel like I’m being conned into buying the latest pair of Doc Marten Chelsea boots, or a trip-hop soundtrack. Those films may be stylish, but they have substance. Drive does not. It’s lush American escapism with a moody existentialist babe in the driving seat, and we’re the ones being taken for a ride. Cynical, moi?
